Dave Deslauriers /

Autonomous Vehicles: Readying for Prime Time

Self-driving vehicles are the next frontier in automobile innovation and companies such as Google, Ford, GM, Tesla, and others OEMs are testing and perfecting their versions. With the emergence of these vehicles come questions.

A mere decade ago, autonomous vehicles were just a pipe-dream confined to the worlds of science fiction and fantasy. Today, companies like Google, Apple, Tesla, BMW, Ford, GM, & Volvo are all vying to be first to market with a fully autonomous vehicle.

By the year 2020, there will be as many as 10 million self-driving cars on the road, estimates Business Insider.

As the development and testing of autonomous cars – vehicles capable of sensing their environment and navigating without human effort – continues, it’s become abundantly clear that the way we view transportation is about to change in a major way.

Before the revolution can commence, here are some key issues that will first need to be addressed:

Insuring Autonomous Vehicles

Insurance companies are data driven entities. Their actuaries rely on statistics and averages to calculate the financial consequences of a specific risk or group of risks.

When it comes to insuring autonomous vehicles, numerous questions arise as well.

For instance, if an autonomous vehicle get into an accident (as in the case of Google, which has reported several of its vehicles involved in crashes):

  • Who is responsible?
  • How much damage, to both passengers and equipment, should be covered?
  • What premium should insurers charge owners of autonomous vehicles?

With the announcement by the National Highway Traffic Safety Administration (NHTSA) that the artificial intelligence system piloting Google’s self-driving car is, for all intents and purposes, considered a “driver”, automakers and drivers may be getting closer to having some answers. However, this is a subject that’s going to need to be fully fleshed out before the transition into the driver-free era.

Analyzing the Ethical Dilemma

Autonomous vehicles are on the horizon. And as drivers consider buying the vehicle, they should also consider ethical dilemmas that may arise.

Imagine, in the not-to-distant future, being the owner of a self-driving car. And, one day, while out driving, through a serious of unfortunate and unavoidable events, the car is headed straight towards a crowd of 10 people who happen to be crossing the road. There is no possibility of stopping in time, but the vehicle can avoid killing those 10 people by veering into a wall. However, this collision would kill you, the owner and occupant of the vehicle.

Consequently, this would lead to a series of questions:

  • What should the vehicle do?
  • Should the vehicle minimize the loss of life, even if it that means sacrificing the occupants of the vehicle?
  • Should it protect the occupants at all costs?
  • Would drivers buy a car that could be programmed to kill them?

Keeping Driver Safety & Regulations in Mind

One of the key selling points in the move towards autonomous vehicles is the notion that these cars will be safer. Just look at the advancement in safety technology that have become commonplace over the past 5 years alone; automatic braking, lane monitoring, blind spot assist, rearview cameras, the list goes on. All of these features have made driving inherently safer.

In fact, a study by researchers at the Insurance Institute for Highway Safety (IIHS) found that rear-end collisions have decreased by 40% in vehicles equipped with automatic emergency braking systems, couple that with Volvo’s promise of a “death-proof” car by 2020 and it’s obvious in which direction the automobile industy is heading.

However, there are many safety related questions yet to be answered by regulators:

  • Will there be any specific training required for operating an autonomous vehicle?
  • Will these cars be able to break the speed limit or will they be governed?
  • Will “distracted driving” be allowed?
  • Will people who were previously precluded from operating a vehicle because of disability or punishment be allowed to operate an autonomous vehicle?

Unfortunately, only the government can provide the rules of the road, and there are many ways the regulatory process could take the industry off track.

Make no mistake about it, autonomous vehicles are the future. The technology is rapidly improving, and, in time, the demand will be there, and the manufacturers certainly see autonomous cars as a large part of their strategy going forward.

But, as with any substantial change, there are bound to be growing pains. It will be interesting to see how this plays out over the coming years. Who knows, in a decade, drivers may be reading articles like this one while their Google car drives them to work.


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